
JSC
PRINT COLLECTION
home decor

WHAT WAS DONE
01
Print Design
Print Line Concept Creation
Content Selection
Design of 30 Typographic Prints
02
Production & Packaging
Print Production
Packaging Design
03
Marketing & Sales
In Site Sales
Etsy Store Design
Boutique and Festival Sales


the challenge
To translate graphic design and typographic skills into a marketable line of desirable home decor goods. Rather than adapting a brand or selling a service through design, the challenge here was to create a design purely for sale purposes and furthermore, define the audience that the line would cater to.





the solution
By defining the customer as one who loves a minimal, bohemian style of design, and shaping a line around that aesthetic, JSC was able to establish a cohesive print collection and sales platform that catered to this audience. By extending the style of design to the packaging, sales photos and branding, this print line was able to receive positive print sales and recognition both in the boutique and online sales communities.
